Showing posts with label Advertising. Show all posts
Showing posts with label Advertising. Show all posts

Thursday, October 21, 2010

The Ant-Society presents: Adland - Opening, George Lois (1974)


Excerpt from documentary about the advertising business includes: 
Footage of commercial shoot, text about the anonymity of most admen and about how this program intends to give them a voice, The Pontiac Choir Boys do a commercial, George Lois, chairman, Lois, Holland, Callaway, New York, explains the power that comes from commercial production - "Poom! It's like poison gas..Poom! That's sensational. Oh yeah, that's great!"




Opening of the film Adland, featuring singing McDonalds hamburger puppets (you know how I feel about singing and dancing food, folks), a Pontiac mens choir, and commercial director George Lois, talking about what its all about for him. This makes me wish they had put up the whole film, rather than just excerpts from it.

Thursday, October 14, 2010

The Ant-Society presents: Adland (Mickey D's)

Excerpt from documentary about the advertising business
Footage of filming a McDonald's Christmas commercial. King Moody, in Ronald McDonald costume, talks about the few perks he gets playing that part. Reinhard claims that the ads for McDonald's are subtle since they sell the product through the characters instead of convincing people to buy the product.






Another clip from Adland, this one showing us the filming of a McDonalds commercial. The guy who plays Ronald McDonald is interviewed, as well as the director of the commercial and the man in charge of the campaign. They are shown enjoying their work, and viewing this type of advertising as subtle and sophisticated. This is not quite as strange as the Adland clip featuring Mason Reese, but its still fairly interesting.