Thursday, October 14, 2010

The Ant-Society presents: Adland (Mickey D's)

Excerpt from documentary about the advertising business
Footage of filming a McDonald's Christmas commercial. King Moody, in Ronald McDonald costume, talks about the few perks he gets playing that part. Reinhard claims that the ads for McDonald's are subtle since they sell the product through the characters instead of convincing people to buy the product.

Another clip from Adland, this one showing us the filming of a McDonalds commercial. The guy who plays Ronald McDonald is interviewed, as well as the director of the commercial and the man in charge of the campaign. They are shown enjoying their work, and viewing this type of advertising as subtle and sophisticated. This is not quite as strange as the Adland clip featuring Mason Reese, but its still fairly interesting.

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